Will AI make your brand just like everyone else? with Marcela De Masi, Grupo Boticário
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YouTubeFast Company Brasil
Will AI make your brand just like everyone else? with Marcela De Masi, Grupo Boticário
A inteligência artificial não serve para copiar, mas para escalar a originalidade. Marcela de Masi, Diretora de Branding e Comunicação do Grupo Boticário, explica por que o "toque humano" é o segredo para usar IA sem perder a alma da sua marca.No fim das contas, a IA é apenas um output de uma pergunta bem feita. Você tem feito as ...
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