Kellogg'S Coco Pops (1991) I Corn Flakes, i Frosties e i Coco Pops erano i prodotti della linea Kellogg's più reclamizzati e i loro vecchi spot erano rivolti ad un determinato target: quelli dei Corn Flakes erano più seriosi e rivolti a persone di tutte le età, adulti compresi; quelli dei Frosties erano invece dinamici e rivolti ai ragazzi, soprattutto adolescenti; infine, gli spot dei Coco Pops erano colorati e vivaci e rivolti esclusivamente ai bambini. E a proposito di Coco Pops, accontentiam
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