The Hidden Psychology of Hotel Design
2:32
YouTubeThe Wall Street Journal
The Hidden Psychology of Hotel Design
From vanishing minibars to disappearing closets, hotel rooms are shrinking. With the rise of Airbnb and hotel occupancy rates plateauing, operators are on the hunt for the most profitable design to maximize profits. Take Marriott’s Moxy brand, for example — its rooms are less than half the average size yet can generate up to 20% more ...
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