In this LinkedIn profile review, we’re breaking down everything you need to optimize to stand out and start attracting clients as a freelancer. Here’s what you should focus on: - Banner: This is your digital billboard. Use it to communicate what you do, who you serve, and even include a CTA or website link. Keep it clean and professional. - Profile picture: A clear, friendly headshot goes a long way. Look approachable and credible. - Headline: Don’t just say “Virtual Assistant” or “Writer.” Inst

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Most freelancers lose clients because they treat the final delivery like the finish line. But the pros know it’s just the beginning. Repeat business isn’t luck, it's something you design. When you help clients understand what their next step should be, you become more than a service provider... you become a guide and strategic partner. Stop trying to impress clients with what you finished. Start educating them on what comes next. Because the freelancer who defines the next step… usually gets pai