Tappx, the leading ad tech company offering technology for in-app, web, and CTV digital advertising, has disclosed its carbon ...

The TCF, launched by IAB Europe in 2018, is a cross-industry standard that facilitates compliance with the ePrivacy Directive ...

In today’s Digest, we discuss Netflix inking a linear TV deal with TF1, Trump delaying the TikTok ban for a third time, ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

Even Microsoft – admittedly, not exactly the ad tech North Star – is offering directional clues. The company recently ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

Kevel, the industry leader in API-based ad serving technology, today (17th June, 2025) announced that Kleinanzeigen, ...

The partnership combines Frameplay's intrinsic in-game inventory with iion's proven platform that delivers 10x more ...

As third-party identifiers fade and walled gardens dominate deterministic signals, precision requires more than matching ...

Axis is proud to announce its approval as the new vendor in IAB Europe’s Transparency and Consent Framework (TCF) v2.2, ...

In today’s Digest, we discuss the UK Data bill passing without the AI Copyright clause, a UN rapporteur urging green ...

Today’s digital economy is largely built on intent monetisation through ads, keywords, and affiliate links. But when users ...