A viral clip of Jerry Jones from the new Dallas Cowboys Netflix documentary reveals what the owner wants in a head coach.

When Jerry Jones bought the Dallas Cowboys in February 1989 and then fired legendary head coach Tom Landry, much of the franchise’s fandom was unhappy with the Arkansas oil man, as detailed in Netflix's 'America's Team: The Gambler and His Cowboys.

The release of the Dallas Cowboys documentary, titled America's Team: The Gambler and His Cowboys, on August 19, has drawn attention to the infamous feud between Jerry Jones and Jimmy Johnson.

Love him or hate him, Jerry Jones' impact on the NFL, and thus on American culture, is undeniable. He took a popular sport, and through his relentless gambles and media savvy, pushed it to the center of American entertainment skyrocketing its value into the billions of dollars.

The series retraced Jerry Jones’ life as an entrepreneur, oilman, Cowboys owner and father. It explored both sides of front-office and locker-room conflicts, while also providing a glimpse into what it’s like to live in “Jerry’s World.”

The Cowboys remain one of the most recognizable brands in sports. The new Netflix docuseries delivers candid tales of the '90s dynasty.

In an interview with Ben Fischer of Sports Business Journal, Jones expressed surprise over the decision of producers of the soon-to-be-released Cowboys documentary to overlook one specific aspect of the formation of the Cowboys team that won three Super Bowls in the 1990s.

Cowboys owner Jerry Jones shares how a successful cancer treatment came with a painful cost and changed his outlook on football and life.