The employer of a CEO reportedly seen in a viral "kiss cam" moment at a recent Coldplay concert says it is launching an investigation into the incident. Astronomer, a New York City-based data company, said in a statement Friday that a "formal investigation" has been launched by its board of directors.

"Our leaders are expected to set the standard in both conduct and accountability, and recently, that standard was not met," the company said in a statement.

Chris Martin is covering his bases after he seemingly exposed an alleged affair during a Wednesday, July 16, Coldplay concert in Massachusetts. The shocking moment went viral on TikTok after the kiss-cam turned toward a cozy couple engaged in light PDA.