You're casually swiping through TikTok when someone in a glowing, mildly terrifying face mask pops up on your screen. If ...

We did the work for you and found the most popular Amazon products among E! readers this month. From trending beauty to home finds, even celebs are snatching up these picks!

And these face mists of 2025 aren’t the rosewater spritzes we paired with concealer lips and stashed in our lockers in middle ...

An honest review of TikTok-viral PanOxyl Acne Banishing Body Spray, including first impressions, how to apply it, and the ...

Influencer marketing agency Zorka.Agency recently launched the Museum of Digital Influence as the first-ever online archive ...

Discover a study where two investigators, using new TikTok accounts registered as 13-year-olds, collected and analysed the ...

The researchers, from Northwestern Medicine, also found that girls ages 7 to 18 are using an average of six products on their ...

It’s clear that people are getting bored of “natural” and are beginning to express themselves again with makeup. We’re ...

It is also a good idea to avoid paths with broken or too much uneven surface, and off-road walking along nature trails can ...

South Korea is leaps and bounds ahead of other countries, where customers can undergo just about any aesthetic treatment.

Studies show the amount of time and money teens and young adults are spending on skin care is on the rise. Beauty influencers ...

In the age of social media, TikTok influencers and ever-changing viral products, younger generations, specifically Generation ...