The singer is responsible for bringing $992,361,912 in media attention to the NFL, according to Apex Marketing.

Taylor Swift has kept a low profile recently, amid legal issues involving her friend Blake Lively and actor Justin Baldoni.

Taylor Swift is developing a new album set for late 2025 release, with a 2026 tour allegedly in early planning stages.

The NFL has reportedly amassed almost $1 billion worth of publicity thanks to Taylor Swift’s romance with Travis Kelce.

The Local Radish offers an eclectic selection of crystals, gifts and Taylor Swift merchandise. Sherman stopped by the new store located at 52nd and College. The store initially opened in Beech ...

Cassey Ho has taken on global companies and accused them of making fashion facsimiles of her Popflex clothing.

The football league enjoyed a “Taylor Swift effect” of spikes in ticket sales and merchandise, especially among female fans, data obtained by MarketWatch shows. After Swift and Kelce ...

Swifties hoped that Kelce’s outfit was a hint that Swift was going to make a special appearance on the podcast — but their dreams were short-lived.

At age 35, Taylor Swift has been at the top of the music industry for two decades. She’s one of the top 10 best-selling artists of all time and the most financially successful musician of her ...

How can 20-somethings afford the high cost of seeing their favorite artists’ live shows? Some save; some go into debt.

Taylor Swift may not be on the NFL payroll or have official football merchandise, but the singer is responsible for bringing a billion dollars' worth of publicity to the sport, according to Apex ...

A new viral video reveals Taylor Swift offering tips to service ... instrument technicians, the merchandise team, the lighting and sound team, production staff and assistants, carpenters, dancers ...