Moab is a special place for Jeep. The off-road community around the small Utah town embraced the brand during the 1950s when ...

From off-roading in national parks to hiking, climbing and flying, here are the best things to do in Moab, Utah.

For those unfamiliar, the Easter Jeep Safari (EJS) is an annual off-roading soirée into the desert, started 60 years ago this ...

After 60 years of slickrock fun and 4x4 community building, Easter Jeep Safari®️ still retains its grassroots DNA—and has a ...

The world’s most iconic mountain bike destination just opened 200 miles of singletrack to e-bikes. From saving a veteran racer’s career to turning brutal climbs into a "turbo-charged" cruise, here is ...

Jeep is marking the 60th Easter Jeep Safari in Moab with six fresh concept vehicles that nod to the brand’s deep off-road ...

Tom started his career as a daily newspaper reporter in metro Detroit and after a decade changed course to cover cars, spending the next 25 years at Wards Automotive doing test drives, technology and ...

Jeep has brought five concept vehicles to the red rock testing grounds of Moab, Utah for next week's Easter Jeep Safari. In ...

Brian Martinez recently went out for a mountain bike ride near his home in Moab. He saw a grandfather on an e-bike pedaling alongside his son and grandson. “They had found that fleeting sweet spot ...

Also a sponsor for three iconic Moab trail runs at America's premier off-road event, Wolfbox will host an interactive booth to spotlight the brand's off-road visibility technology and trail-ready gear ...

W Auto-life, a multi-award-winning brand for premium custom-fit car floor mats, makes its first-ever appearance at the 60th annual Easter Jeep Safari, taking place March 28-April 5, 2026, in Moab, ...