LeBron debuts a bold cartoon-inspired colorway in Phoenix. Before anyone could lock in on the Lakers’ matchup with the Suns, ...

This article was originally published on www.si.com/fannation/sneakers as LeBron James' Nike Shoes Nod to His Iconic 2002 ...

While still waiting to make his 2025-26 debut, Tyler Herro stars in Nike's latest commercial about the importance of Heat culture.

James takes the floor for 1st 5-on-5 action with the South Bay Lakers after developing sciatica near the start of training camp. The Associated Press LeBron James has been sidelined for the Lakers’ ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Available for $210 on nike.com, the Nike LeBron XXIII “Miami ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Nike has been responsible for some of the most ...

Stephen A. Smith was critical of LeBron James over his Hennessy ad. James teased fans with a “second decision” post on social media this week. His promotion of something as being related to “The ...

The Lakers star announced an ad with Hennessy on Tuesday after nearly breaking the internet with his “The Second Decision” teaser Monday on social media. “Well, everyone’s on pins and needles across ...

A bait and switch on a bait and switch? By Tony Maglio When LeBron James announced “The Decision” in July 2010, nearly 10 million people tuned in to ESPN — a huge number (even back then) for non-NFL ...

The superstar had teased a big announcement on Monday. LeBron James fans, exhale. "The King" is not stepping down. The NBA icon, 40, did not announce his retirement in a much-anticipated "decision" ...

LeBron James isn’t going anywhere, after all. At least not quite yet. The announcement the Los Angeles Lakers star had teased Monday, Oct. 6 fueled speculation that it could address his playing future ...

Los Angeles Lakers forward LeBron James made a decision, the second decision ― if you know, you know ― to not join a new team or retire. No, he's not doing that at all. In fact, his second decision is ...