There are now a total of seven new LEGO One Piece sets arriving on August 1 this year, all of which are up for preorder. This ...

Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

Historical past and technology present combine, with hefty doses of imagination and creativity, in the Mayborn Museum’s “Castle Builders” exhibit opening Sunday, one built on Lego plastic toy building ...

Forbes contributors publish independent expert analyses and insights. A British writer who specializes in indie gaming and LEGO. This voice experience is generated by AI. Learn more. This voice ...

Lego is a low-tech toy for kids (and adults!), but the brand is bringing the building block toys into the technology space with its new Smart Bricks. These bricks work alongside Smart Tags and Smart ...

One of the biggest announcements at this year’s Consumer Electronics Show (CES) wasn’t a new TV or a robot — it was LEGO Smart Play. The futuristic technology allows LEGO builds to emit lights and ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

LEGO still sells these smaller, more kid-centric sets. But the new, additional focus on the 18+ audience begs some interesting questions. Has the original LEGO Friends audience grown up and demanded ...

Sarah Genao, aka Lego Ambassador Just2good joins the Live Zone for all the last-minute gifters. Trump issues his first vetoes of this term Tatiana Schlossberg, John F Kennedy's granddaughter, has died ...

Sam Aquillano’s home in Acton, Massachusetts, is a shrine to his love of Legos. On the first floor is a playroom for his four kids, ages 1, 3, 6 and 8, equipped with a homemade Lego table. He proudly ...

Update: This deal is no longer available. For the second week in a row, Amazon is selling a Lego Super Mario playset for over 50% off during its Black Friday sale. Last week it was Soda Jungle Maker, ...

Lego fans can build their own version of Walt Disney World’s Cinderella Castle with this detailed set that spans nearly 5,000 pieces and stands more than 2 feet tall. The Disney Store has declared it ...