The pending shutdown of pickled products maker Wildbrine’s Santa Rosa plant is the latest blow to local manufacturing in ...

Learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience.

Four creditors, who claim they’re owed a combined $8.3 million, seek to force the company to liquidate its assets.

Tune in on the second Wednesday of every month for more Good Biz with Liz tips and advice for business owners.

Consider the household brand Tupperware, which recently filed for bankruptcy protection, among other legacy brands. Similarly, ambitious start-ups can exhibit a singular legacy-driven mindset, ...

Candiani joins Melody Hildebrandt, CTO of Fox; Sara DeWitt, GM of PBS Kids and Adrienne Lahens, global head of content ...

While it may be daunting to take on industry giants as a newcomer, the right marketing strategies can help a new business ...

Up to 2,000 jobs are at risk after British home improvement retailer Homebase called in administrators who immediately sold up to 70 stores, the brand and its intellectual property to The Range owner ...

Explore essential strategies for crafting a standout brand name, including construction methods, naming approaches, and key ...

Brands marketing foods and ingredients for mood management must navigate a complex regulatory landscape by understanding ...

Prince Harry and Meghan Markle's star power is waning as they desperately try to make themselves relevant to audiences in the ...