Doug Herrington, Amazon's CEO of Worldwide Stores, explains why conversational AI is the next format shift in retail—just as ...

Looking to purchase an Amazon Alexa device? Discover the four hidden frustrations pushing thousands of users to permanently ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Amazon has announced a significant AI update for Alexa Plus, designed to boost its ...

We may receive a commission on purchases made from links. Using Alexa with your Echo devices or other smart home appliances is a good way to keep everything interconnected. You can use Alexa for a ...

Rufus has gone to the kennel. Amazon is replacing its e-commerce AI assistant with Alexa for Shopping, which will be available to all US customers within a week. The new feature will be available to ...

Amazon is rolling out a version of Alexa that's specifically for shopping to all customers in the US over the coming week and you'll be able to access it even if you don't have a Prime membership or ...

After years of using Alexa to answer questions, control smart homes, play music, and handle everyday tasks, Amazon has found a more obvious job for it. Alexa is becoming your personal shopper, meant ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Alexa+ , Amazon's next generation personal assistant, is ...

Alexa just got a little more… mouthy. Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t exactly sugar and spice. The company is ...

For years, Alexa mostly stayed in one place. It lived on kitchen counters, nightstands or living room shelves. That setup worked for music and timers, but it also limited when and how people could ...

Hey Alexa, get out of my house. Alexa users were flabbergasted after Amazon’s AI-powered assistant’s voice automatically changed sans their permission — with many comparing it to an overly talkative ...