AI-powered ads mirroring the tone and style of original streaming content present brands an opportunity to fit into the ...

In a world increasingly shaped by artificial intelligence (AI), the question is no longer whether AI can change the way we work, but whether it already has. As AI continues to evolve, so does the ...

Legacy marketing structures can't keep up with distributed commerce. Unify operations, identity and intelligence to thrive in ...

Flexible Shopping Insights offers a more comprehensive view of buyer behaviors with the ability to incorporate organic data.

We’re not in the era of creative-first marketing anymore. We’re in the era of calculated experience. AI doesn’t just assist.

Mahesh Patil of ABSL AMC anticipates a narrow market range driven by stock-specific performance, where strong earnings are rewarded. While sectors like banking, IT, and auto may see muted growth, oil ...

Along with declining theater attendance across the industry, AMC's own attendance "declined by 11% in the first quarter of ...

Wimbledon's popularity is surging in India, attracting affluent viewers and brands seeking premium engagement. Viewership has ...

Local businesses in the Finger Lakes region are discovering innovative ways to connect with consumers through strategic advertising. Video advertising has become a key tool in this transformation, ...

In this paper, we analyze the current state of targeted advertising on various social media platforms using algorithmic analysis and implementing strategies. Social media plays an increasingly ...