Reg Wydeven is a partner with the Appleton-based law firm of McCarty Law LLP. He writes a weekly column for The Post-Crescent ...

The median price for primetime TV spots shows linear’s downward trajectory in the last 10 years, with live sports continuing ...

PSYCHOLOGY is the science of human nature, Commercial advertising is the art of influencing human nature to buy certain wares, Advertisers are discovering that they need to know the facts which ...

Jake from State Farm' actor reflects on Chicago roots 1st look at Budweiser Super Bowl 58 commercial with Clydesdales Planters dials back on Mr. Peanut death Super Bowl ad campaign following Kobe ...

Democrats are mounting an unprecedented digital advertising campaign in the closing weeks of the presidential race, pouring ...

Ad Age’s TV and Streaming Pricing Chart includes data on which shows are the most expensive for advertisers and just how much ...

In 2023, many people online expressed their hate over a Jardiance commercial; much of that was directed toward the woman ...

Opera Ads doesn’t use third-party cookies for targeting. Opera monetizes its browser using other signals, including search ...

The Pitt Panthers introduced Allen Greene as the new athletic director on Oct. 23 at the Petersen Events Center, who will ...

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That was followed by 51% voting to accept roughly the same concession offer rather than deal with Boeing’s threat to build ...