Generative AI offers unprecedented opportunities for video marketing. It also comes with a wide array of pitfalls. Here's how ...

Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, announces its specialized approach to helping professional corporations establish market authority through ...

From P&G to Verizon, a growing list of brands are turning to generative and agentic AI to cut costs, streamline production ...

Expo Productions, a Denver-based video production company, has expanded its corporate videography services to meet growing ...

Human experience and creativity are much better guides than probability when trying to engage a human audience. I don’t think ...

Global advertising is about to cross the US$1 trillion line for the first time and CMOs are charging into 2026 with more ...

Valentino’s latest AI-generated campaign is facing criticism, highlighting the ongoing risks of using generative AI in ...

Paramount ad sales chief John Halley is exiting the company after 17 years, a person with knowledge of the situation confirmed to The Hollywood Reporter. The writing has been on the wall since October ...

A technical glitch during a Zoom call shouldn't be that big a deal, or lead someone to make a judgment about the person on ...

AI-driven creative automation is revolutionizing marketing efficiency, drastically reducing costs and turnaround times for ...

Confectionery at DS Group, explains how the company is leveraging Pulse to expand into adjacent categories, driving ...

Indian SMBs are already using AI as a growth accelerator, with 89% of marketing leaders expecting it to unlock new business opportunities, reveals Amazon Ads’ new research ...