According to DataM Intelligence, the Immersive Technology in Advertising Market Size was valued at US$21.2 billion in 2024 ...

A $100 discount on hardware that lets you play real console VR games in your living room is a drop from $399 to $299. The VR2 ...

Zero Latency VR, the undisputed leader in immersive entertainment and the mastermind behind the largest true location-based ...

FluxPose introduces a system for magnetic full-body tracking in VR that could represent a compact alternative to Valve's ...

Looking for the best tech gifts for everyone this holiday season? Check out our list of this year’s latest tech, from ...

UC Santa Cruz research innovations and academic programs advance brain and mental health.

Excitement around five picks in 2025. These devices matter now because holiday discounts and new AI glasses make trying AR ...

Top tech gifts for teens in 2025, from instant cameras and headphones to projectors and creative gadgets. Fun, affordable ...

This does feel like the pivotal year.” The line landed hard on June 5, 2025, and it injected fresh urgency – and fear – into ...