Ask the consumer. Listen to comments across social media modes, or include a QR code linking to feedback. I trust the person ...

Which is exactly where the best rebrands come in. Rebranding has the power to breathe new life into established names, ...

According to Seth, the playbook to the game is understanding the rules and then deciding whether to play by them or redefine them: Are you racing to the bottom by competing solely on price, or are you ...

Samsung is reportedly considering an expansion to its smartphone branding, selling phones by a name other than Galaxy.

A company's logo is often the first touchpoint between a business and its customers. It's a vital part of brand identity and makes an instant impression. An emblem logo fuses visuals and text to ...

They are loyal to the brand and likely to recommend it to others. Amazon is buoyed by its strong mobile app, website experience, and merchandise variety and availability. Still, the e-commerce ...

Build-A-Bear Workshop has named Kim Utlaut as its new Senior Vice President and Chief Brand Officer. In this new role, Utlaut will continue Build-A-Bear’s evolution in regard to brand and ...

Indonesia’s presidential election took place on February 14, 2024. Prabowo Subianto’s election victory came with a surprise — success in almost all of the provinces of Papua. Prabowo’s sweeping ...

A bill that would upend rental broker fees has been revised and is heading to a vote ... “The latest version of the FARE Act is yet another example of lawmakers making policy that will worsen ...

For a curated list of the best election brand collaborations available, continue ahead for a breakdown of all of our favorite collections. Fans of poet and artist Cleo Wade will love the ...

Here are the four biggest questions heading into Saturday night’s card in Abu Dhabi. PETESY: After two wins over Jose Aldo in 2017, I was ready to hear arguments about Max Holloway being the ...

What's an Example of a Mobile Ad? You may have seen mobile ads on Facebook in between posts from friends and companies that you follow. These ads can incorporate videos or eye-catching visuals ...