El Pollo Loco (LOCO) tests 5 new menu items in 60 locations ahead of 2026 culinary innovation plans—and more tests coming.
The ‘Let’s Get Loco ® ’ rebrand last year wasn’t just a call to action for consumers,” said Jill Adams, CMO of El Pollo Loco. “It’s also a mantra for our internal teams to push the boundaries, test ...
About El Pollo Loco Holdings Inc. El Pollo Loco Holdings, Inc. engages in the development, franchising, licensing, and operation of quick-service restaurants under the name El Pollo Loco. It ...
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