Here are three lessons I learned as head of legal and external affairs at NicoKick that can apply to marketers of all 21+ ...

AI has reshaped the way marketing teams work but one thing has not changed. Brands still live or die by credibility. That is ...

As fractional chief marketing officers working across South Africa and internationally, we have the privilege of helping ...

What’s needed now are marketers who can connect intelligence across people, tools and data, translating complexity into clarity and insight into action.

The federal government has urged marketing communications professionals to lead and galvanise the populace to take charge of Nigeria's story as Nigeria prepares to reclaim its place on the global ...

Zeta Global (NYSE:ZETA) enhances digital engagement through unified data, AI-driven insights, and automated marketing tools.

Shuvadip Banerjee, Chief Digital Marketing Officer of ITC Ltd, highlights the importance of brands grounding themselves in ...

CEO of Alkemi Collective, says South Africa’s recent hosting of the G20 Summit is a live, high-stakes demonstration of what ...

Running a modern business often means juggling a long list of digital tools—CRMs, email marketing software, project-management systems, social-media planners, ...

Tax and accounting firms are being pushed to produce more work with fewer people, while relying on tools built for a different era. Traditional workflow systems route tasks but still leave staff doing ...

Snapchat India’s Ankit Goyle explains the platform’s focused approach with its new campaign, ‘Say It In A Snap’, its ...