A Beloved Actor’s Face Is Now Unrecognizable. But It’s Us Who Should Be Looking in the Mirror.

His extreme transformation spawned a spate of worldwide conspiracy theories.

The Looksmaxxing Glossary: Every term you need to understand the Internet's most unhinged subculture

Case in point: Looksmaxxing. This term, which has recently been explained to viewers of NBC News, refers to the practice of maximizing your physical attractiveness — methodically, relentlessly, and by ...