Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

CU Boulder’s brand and design elements work together to tell a cohesive story. See examples of design elements in practice and learn how to use individual assets to create an integrated, branded ...

By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

In today’s consumers, a brand has developed beyond only logos and slogans because it is hard to visualize branding activities ...

With the rise in sound-on social platforms, streaming, podcasting and more, the world of communications has never been more ...

Imagine flawlessly orchestrating your brand's message across every platform. Insights from a business owner and a CEO will ...

Chase's Manhattan Design System is a composition-based approach to component design enabling teams ultimate flexibility.

Distinctive brand assets are a powerful weapon, but assuming everyone knows your assets as well as you do might be impacting ...

“The Proxis was a perfect passenger for our flight,” Sent Into Space’s Head of Projects, D., Chris Rose said. “Incredibly ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

Custom pin badges have become a popular way to showcase individuality, and brand identity, and commemorate special moments.

Kapsis was in a student co-op program for GM Holden in Australia from 2009 to 2012. She then ran a small business called The ...