Xiaohongshu Business and the Singapore Tourism Board (STB) have officially signed a strategic Memorandum of Understanding, in ...
Gone are the 'cheap and cheerful' days. Chinese brands now lead on quality and are gaining cultural ground, as evident with ...
Digital advertising was supposed to kill the black box. Instead it has built a bigger one and convinced marketers that anything dressed up as artificial intelligence deserves to be trusted.
These are everyday scenes of how AI-powered super apps are reshaping daily life in China. China’s digital infrastructure evolved differently from the rest of the world. Unlike markets reliant on ...
Which brings Ad Nut to UOB’s latest ‘Homecoming’ campaign. The film follows a young man returning to Singapore after graduating abroad, as he reconnects with everything he’s missed: home-cooked meals, ...
Thomas Yang, DDB Singapore's long time creative leader has announced his departure on LinkedIn, signalling a new move to Publicis Groupe's creative agency Leo. Yang has been a creative director and ...
The 2026 FIFA World Cup is bringing more than matches and superstars, from France’s Kylian Mbappé and Portugal’s Cristiano Ronaldo — it’s giving brands the chance to bring fans closer than they’ve ...
The 16th annual Adobe 2026 AI and Digital Trends Report notes that Asia Pacific consumers are more open than the global average, with 53% using AI for personalised recommendations ...
At first it was K-pop culture that took the world by storm, and now Korean housewarming culture, where guests are welcomed into a home to experience how someone truly lives, is starting to make its ...
More and more marketers are starting to manage their e-commerce and search advertising through GenAI platforms. These platforms use something called Model Context Protocols (MCPs). A Model Context ...
LinkedIn and DoubleVerify have announced the launch of global post-bid measurement across the LinkedIn Audience Network (LAN). The move gives advertisers independent measurement of key media quality ...
Google unveiled one of the biggest changes to Search in 25 years at its I/O developer conference in the US yesterday, transforming the familiar white search box into a dynamically expanding, ...