All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. Learning how to bleach your ...

Bleach London, UK’s homegrown salon brand known for its DIY hair dyes favored by Gen Zs and millennials, is just about to get even bigger on an international scale. Founded by fashion hairstylist Alex ...

Heating tools, chemical treatments, frequent box dyeing, and bleaching—all of these can put a lot of stress on your strands, and if you're not mindful of how often you use them, you run the risk of ...

This guide explains gentle, effective steps to restore strength to damaged hair after excessive colouring through ...