See how we separate projection from authenticity in The Direct Message methodology. You’re scrolling through Tinder—not just for potential matches, but as a marketer eyeing seven-figure‑scale reach.

Tinder is out with a fresh batch of ads for its brand platform which launched earlier this year, “It Starts With A Swipe,” created in partnership with agency Mischief @ No Fixed Address. The campaign ...

Tinder is losing its sex appeal, especially among younger daters looking for more than a casual hookup. So the company is introducing its first-ever global brand campaign, highlighting the tender ...

Independent journalist Séamus Malekafzali, an American who lives in Beirut, wanted to make some plans for the weekend. So he opened up Tinder, the location-based dating app. But instead of interested ...

Freelance journalist Séamus Malekafzali posted on X that he hopped on the popular dating app while in Lebanon Thursday, ready to swipe right and left on potential matches, but was instead “greeted by ...