Chery's big moment to flaunt its Fulwin X3L SUV on Tianmen Mountain's gnarly "Heavenly Ladder" backfired spectacularly when the ride lost grip mid-climb during a promo stunt. November 12 was supposed ...

Chery tried to replicate the Land Rover marketing stunt with its Fulwin X3L SUV, but a safety rope snapped and things went downhill ...

On November 16, 2025, in Hunan, China, @Wénbùwǎng shared a video of a car attempting to climb Tianmen Mountain. In the video, the vehicle navigates the steep staircase along the route, struggling to ...

Chinese carmaker Chery has issued a public apology after its latest marketing stunt failed spectacularly and caused damage to ...

A Chinese automaker has issued an apology after a publicity stunt staged on China’s Tianmen Mountain National Forest Park went badly wrong. Chery Automobile, one of the largest automakers in the Far ...