The Ford F-150 Lightning and the Tesla Cybertruck are the two best-selling electric pickup trucks in the U.S. and emotions ...

Rivian’s R1T and Ford’s F-150 Lightning were both leaders in their segments. However, like the Cybertruck, all three appear to have stalled. Here are updates on the three, and what could happen in ...

Up until now you’ve heard a lot of hyperbolic rhetoric about the 2024 Tesla Cybertruck, some of which masqueraded as independent opinion. But Elon Musk & Co. have tightly controlled the narrative, ...

Tesla’s Cybertruck now features marketing imagery that’s strikingly similar to Ford’s material. Cybertruck’s new ads highlight everyday truck uses, resembling F-150’s marketing strategy. After ...

Though it was heavily delayed, the Tesla Cybertruck quickly became the best-selling electric pickup once it finally arrived. While it’s still selling, the Tesla has been overtaken by a legacy brand’s ...

Shopper are clearly interested in the Lightning. But Ford hasn't been able to get them to buy, for one major reason.

Both companies' managements understand that EVs are the future of the auto industry, but the investment proposition at these ...

The Tesla Cybertruck made waves when it was introduced as a concept vehicle in November 2019, and by the time it was released as a production vehicle in November 2023, enthusiasm was boiling over. But ...

While the Tesla Cybertruck seems to be a regular target for ridicule, one example was recently able to tow out a Ford F-150 that got stuck in the snow somewhere in Canada. Although there’s a chance ...

Thinking about switching from gas to electric can feel like a big leap. But when you look at the monthly cost of driving, the numbers speak for themselves, especially when you compare a Tesla to a gas ...

But as the WSJ notes, Ford's EV sales have declined in the wake of the electric tax credit going away. Total EV sales dropped ...

Ford executives discuss scrapping production of the F-150 Lightning EV pickup truck due to low demand amid recall woes.