Starry held the title effectively since its launch in 2023 while Sprite has stayed active in basketball culture, including ...

The iconic ‘Lymon’ is back. If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda ...

The Coca-Cola Company’s lemon-lime soft drink Sprite has introduced a refreshed global brand identity developed in ...

Minnesota Timberwolves guard Anthony Edwards is really excited that Sprite and the NBA have come together once again.

The NBA and Coca‑Cola announced Sprite will once again serve as the league’s “Official Global Soft Drink Partner.” ...

Sprite has reemerged as the NBA’s official global soft drink sponsor after an 11-year hiatus, in a multi-year deal that re-connects the league with a brand synonymous with pro basketball culture in ...

Sprite returns as the league's official soft drink and will be a part of some of the NBA's biggest global events.

To engage Gen Z, “It’s That Fresh” includes global partnerships across music, basketball, food, fashion and street culture.

Macca’s has axed a popular soft drink from its menu, replacing it with the “no sugar” version in a move that has angered some fans. Popular food blogger Russ Eats revealed Sprite was no longer on sale ...

LeBron James has had limited edition shoes and even a limited edition gum, and now he'll have his own limited edition drink. Sprite announced on Wednesday that it would be releasing Sprite 6 Mix by ...