Political money is flowing to social media influencers, including in California’s gubernatorial race. Candidates like ...

A new survey finds about half of U.S. adults under 50 get health information from social media influencers or podcasts.

A new survey finds teenagers are more likely to get news from nontraditional sources like social media and influencers than their elders are.

Add Yahoo as a preferred source to see more of our stories on Google. There is a shift happening in entertainment, with a majority of Gen Z Americans saying YouTube and TikTok influencers are more ...

Young Americans are increasingly relying on social media platforms, where news influencers—not traditional legacy outlets—often hold sway over their news and information diets. Nearly 40 percent of 18 ...

But there are other, deeper changes to social media that may be worth tracking in the 12 months to come, according to experts. Just as the rise of TikTok personalized, content graph-driven algorithm, ...

Source: Getty Images Medical professionals who use social media to educate the public on health-related topics have grown in prominence. The best medical information and advice is nothing without good ...

NEW YORK — Teenagers are more inclined than their elders to get news from nontraditional sources such as social media and influencers, heralding a generational shift in how people seek out information ...

Once confined to niche bodybuilding forums and hardcore gyms, unproven injectable peptides are now being openly marketed online to the average gym-goer by social media influencers – and regulators ...