Advertising, promotions, social media and public relations all support marketing strategies using different and specific methods. Sales promotions are temporary deals, events and ways of communicating ...

Sales promotion strategies are powerful tools to give marketing campaigns an extra edge in attracting new customers. Sales promotions rely on consumers' price sensitivity to encourage them to try new ...

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's ...

At the start of a new venture, most entrepreneurs want to do it all to keep costs low. Early stage employees will be wearing many hats for quite some time while doing a lot of the work in-house. As ...

When you’re constructing a retail marketing strategy, it can be helpful to use a popular marketing mix known as the four P’s ...

MOUNTAIN VIEW, CA, March 17, 2021 – Quotient (NYSE: QUOT), the leading digital promotions and media technology company, announced today the launch of a new promotion amplification tool as part of its ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Quotient (NYSE: QUOT), the leading digital promotions and media technology company, announced today the launch of a new promotion amplification tool as part of ...

Sheridan Maine and SML Accountancy are using Marriott Individual Incentives sales promotion vouchers, which give ’100 off a hotel stay’, to drive customer referrals Sheridan Maine, a ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

This article first appeared on Mention. A recent study shows that 86 percent of all B2B marketers use content marketing strategies to gain exposure and ultimately generate revenue, but only 38 percent ...

Discover the 11 ways that CRM software makes customers stay with you longer, turn more inquiries into orders and help sales and marketing work together.

Sales management refers to the administration of the personal selling a company’s product line(s). It includes the planning, implementation, and control of sales programs, as well as recruiting, ...