Sales often get a bad rap. To many, it conjures images of pushy pitches and pressure tactics, the fast-talking rep trying to close a deal before the customer can blink. But anyone who’s spent time in ...
For solopreneurs trying to perfect their sales pitches, it’s often not the big mistakes that trip them up—it’s the small ones they don’t even notice. Subtle issues in tone, pacing, phrasing, body ...
Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.
“The threat came from X, the social-media platform that has been struggling to resuscitate its ad business after many corporate advertisers fled…All told, at least six companies that had either ...
Two students in Stephen F. Austin State University’s Rusche College of Business recently advanced to the second round of Fastenal’s National Sales Invitational by making compelling 90-second “elevator ...
DEAR ANNIE: My sister, “Jenna,” is 38 and recently started selling handmade candles online. I was excited for her at first; it’s a big step to start your own business. But now, every conversation ...
I coach lawyers to turn potential into performance. These days, every law firm wants the same thing. To nurture a rainmaker mindset. Sure, they want the best calibre legal minds. But that’s ...