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The limited-time event, which is being called “Ingredient Quest,” was designed by Chipotle to “educate its Gen Z fans on the brand’s 53 real ingredients while giving them the opportunity to claim free ...

Cinco de Mayo is on May 5, and Chipotle is celebrating with a new gaming experience that can score fans some free food. The fast casual Mexican food chain announced on April 29 it is launching a "new, ...

Chipotle is celebrating Cinco de Mayo with five days of offers and a new digital gaming experience, “Ingredient Quest,” in Roblox’s Burrito Builder. Ingredient Quest challenges players to collect ...

Celebrants often mark Cinco de Mayo in the U.S. by visiting Mexican-themed restaurants and drinking way too many margaritas. But Chipotle’s latest promo rewards those participating in virtual ...

A promotion timed to Cinco de Mayo is part of the brand’s efforts to meaningfully ramp up marketing during what’s usually a softer summer season. Chipotle says Ingredient Quest and the larger ...

Chipotle Mexican Grill is celebrating Cinco de Mayo with a five-day campaign offering real food, real fun and real prizes — including free burritos through a new interactive experience on Roblox.

Chipotle Mexican Grill is celebrating Cinco de Mayo with an immersive digital gaming experience, "Ingredient Quest," launching May 5 in the Burrito Builder experience on Roblox. It challenges users to ...

Chipotle Mexican Grill announced it is celebrating Cinco de Mayo with five days of real food, real fun and real prizes. On Cinco de Mayo, the brand is launching a new, immersive digital gaming ...