Kendrick Lamar's partnership with Reebok was first announced in 2014 and since then, the rapper has gone on to two new projects and become one of the most important voices in music. Brought on to help ...

“Where were you when I was walkin’? Now I run the game got the whole world talkin’.” On the heels of his critically acclaimed To Pimp a Butterfly, Compton game-runner Kendrick Lamar stars in a new ...

I wonder if the marketing execs at Reebok are constantly high-fiving each other over landing Kendrick Lamar as a spokesperson -- if it's like how Under Armor, instead of Nike, snagged the Steph Curry ...

Kendrick Lamar fans got a little taste of his partnership with Reebok at last month's surprise concert-meets-5k-run in Los Angeles, and now the first official commercial starring the rapper has ...

*Cardi B’s trademark acrylic nails are the star of her new surreal Reebok commercial, which finds the rapper dishing about boy troubles while inside a salon. Directed by Andreas Nilsbo, the scene ...

"That looks chill. You should buy that." Jonah Hill has found great work endorsing cool sneakers in the most reluctant way possible in a new commercial. It’s only his first time talking about how ...

Fabolous will star in a new commercial for Reebok’s Reebok Classic. The 30 second spot will debut August 7, 2002 with Fab sporting the Classic Leather Blaze. “Fabolous is an up and coming icon in the ...

There’s a running poem in Kendrick Lamar’s new album that unfolds with every song. It begins, “I remember you was conflicted / Misusing your influence / Sometimes I did the same,” which makes his new ...

Rick Ross raps about living in the lap of luxury so emphatically, and it’s a wonder that it’s taken him this long to act the part. Reebok tapped Rozay for the starring role in their latest commercial ...

Since ABG’s acquisition of Reebok last year, the sneaker company has been working hard on a brand makeover, focusing on repositioning itself as a viable competitor with larger sneaker companies ...