Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Product packaging serves as a silent salesman, a visual storyteller, and a pivotal element in the consumer decision-making ...

Sabert's Stephny Halstead shares the factors influencing the company's approach to food service packaging design.

In the brand’s first portfolio redesign in six years, Butterball aims to tap into modern preferences and connect with ...

Recent research published in ACS Omega suggests that replacing the plastic layer in takeout containers with paper could ...

Wonderful Pistachios is rolling out updated packaging on its In-Shell and No Shells varieties that is bigger, bolder ...

Fasten Packaging, an IBG company and global beauty solutions provider, won the Gold Pentaward for its packaging concept, “One ...

Leading Australian Packaging company announce expert insights on the top trends shaping the future of packaging. Specialising ...

Check out some of the latest packging and processing solutions exhibitors plan to debut or showcase at PACK EXPO, set for Nov ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

The explosive growth of e-commerce has transformed the packaging landscape, with online brands recognising the critical role ...

Mondelēz has partnered with Amcor to roll out packaging made of 80% certified recycled plastic for Cadbury sharing bars in ...