Click to view The first Japanese ad for the DSi not only reveals who they’re really targeting—the really young and really old—but a secret feature. In addition to the whole camera and wacky photo ...

I haven't read Nintendo Power since sometime in the 90's, before I discovered the internet. Now I rarely find myself reading magazines, as I can find most of the info I crave right here on my PC. If ...

In contrast to the Japanese Xbox 360 ads, which are designed to appeal to the “core gamer” and increase brand awareness Nintendo’s DS ads are geared towards non-traditional gamers. The Animal Crossing ...

TOKYO--TV ads for the soon-to-be-released Nintendo DS will begin airing in Japan tomorrow, according to sports journals Sports Houchi and Saneki Sports. The ad will feature popular Japanese music star ...

Get ready for a lot of sore thumbs. Nintendo Co. is set to launch Nintendo DS, the latest of its wallet-sized game systems designed to slip easily into your backpack and encourage procrastination ...

The Dual Screen Game Boy Advance SP looks like Nintendo hardware from another timeline. If you already own a DSi, the DSi XL is probably not for you. That’s not to say it’s not for anyone; it’s the ...

In the history of video games, few companies have out-marketed Nintendo. From the days of the Nintendo Seal of Quality and the "Now You're Playing With Power" campaign to Wii's non-gamer demos and ...

The newest addition to the Nintendo DS family, DSi, has clearer sound quality and a surprisingly sharp image quality when in photo mode. That and the fact that users can have much more fun with ...