The Rockets unveiled new branding that reintroduces the iconic "ketchup and mustard" color palette made famous by the ...

The NBA will restore the Larry O'Brien Trophy logo and The Finals wordmark to courts for the Spurs-Knicks NBA Finals.

The Houston Rockets are getting an early start on building the anticipating for the 2026-27 NBA season by releasing their new ...

The iconic image of the Larry O’Brien Trophy is back at center court for the 2026 NBA Finals in San Antonio and New York.

Basketball fans got what they wanted when they learned that the Larry O'Brien Trophy will officially reappear back on the ...

Forty years ago, the NBA flipped the script and debuted a new logo for their championship series. Illustration: Demetrius Robinson / The Athletic; Photo: Mike Ehrmann / Getty Images This is a story ...

The designer of the Knicks logo reflects on what makes it so iconic. A lot has changed for the New York Knicks since the team ...

For the first time since 2009, the Larry O'Brien Trophy will return to center court for the NBA Finals between the San ...

The NBA revealed Sunday that the image of the Larry O'Brien Trophy will be painted at midcourt and the script logo for "The ...

For years, fans begged the league to bring back the look that defined generations of championship basketball. The NBA finally ...

It caused a controversy and sent the NBA scrambling last year because there wasn't one.