McDonald’s Minecraft Movie Meal brings gaming culture to the Happy Meal box. Here’s how it taps into food nostalgia and multi-generational gaming. McDonald’s Happy Meals have always been more than ...

The McDonald’s Minecraft Meal brings collectible toys, spicy sauce, and digital rewards to a new kind of Happy Meal—one that speaks directly to adult fans of fast food rituals and Minecraft nostalgia.

Add Yahoo as a preferred source to see more of our stories on Google. "A Minecraft Movie" has caused quite a stir, and not just in theaters. The highly anticipated movie based on a video game starring ...