Business Journals Leadership Trust is an invite-only network of influential business leaders, executives and entrepreneurs in your community. For Leadership Trust member Lorrie Thomas Ross ...

Subscribe To Our Newsletter. Daily search marketing tidbits for savvy pros. In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to ...

From a surge in brand refreshes and artificial intelligence to the retreat from sustainability and cookies, a look at the key trends driving marketing in 2024. The technology is advancing rapidly, but ...

This post offers an in-depth look at the most effective digital marketing strategies and best practices for achieving your business goals. Also known as online marketing or internet marketing ...

This debate strikes at the heart of creative freedom, censorship, and the role of film in shaping societal norms. The Nigerian film industry, celebrated for its rich storytelling and cultural ...

Subscribe To Our Newsletter. Daily search marketing tidbits for savvy pros. In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to ...

As Microsoft's Modern Workplace Lead, I'm often asked by customers what their telephony strategy should look like. My response is, "Frankly, a telephony strategy is about as relevant as a ...

However, guerrilla marketing strategies are usually less structured; for this reason, guerrilla marketing endeavors are often less successful and have a greater risk of failure. Marketing ...

A direct marketing pitch that is delivered to the widest possible audience is probably the least effective. With that strategy, the company may gain a few customers while annoying all of the other ...

The International Marketing and Business Strategies MSc provides students with the opportunity to develop a critical understanding of marketing concepts that drive organisational growth and ...

From launching new products to reinvigorating old brands, marketing is a critical aspect of business. Marketing shows consumers a product or service, explains how it fulfills their needs and desires, ...