LinkedIn’s new API gives B2B advertisers clearer proof of ROI by tying campaign engagement directly to pipeline and revenue ...

An API is like a magic box. We send data in a specific format. We then get data back in a specific format. This magical box is simply a script kept on a server. It acts as a gatekeeper — we tell the ...

LinkedIn’s new API is a big deal. Why? Because LinkedIn’s members are established professionals, and many of them pay for their membership. Privacy and control ...

Application programming interfaces allow for the linking of databases and the sharing of data across apps. With APIs, two applications can communicate with each other without understanding how the ...