Older cars, more uninsured motorists and rate increases are prompting insurers to take a direct approach in communicating with consumers, according to Mintel Comperemedia. Even as advertising and ...
ATLANTA, Aug. 4, 2022 /PRNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) is now accepting nominations for their prestigious "Innovation Award" of life insurance industry companies ...
ATLANTA, March 17, 2022 /PRNewswire/ -- LIDMA -- the premier non-profit organization dedicated specifically to supporting businesses and professionals active in direct sales of life insurance products ...
CHICAGO--(BUSINESS WIRE)--Even as advertising and marketing budgets shrink across the board, auto insurers continue sending out a steady stream of marketing direct mail offers. Mintel Comperemedia, a ...