Covering tech trends across a number of key sectors, including telecoms, apps, marketing and IT, Matt is Editor in Chief of Tech Portfolio. Contact him via twitter @MattHenkes Dr. Brian Monger, CEO of ...
Despite wide support for IMC in theory, there are large differences in how individual marketing/advertising practitioners interpret its application in practice. Practitioners approach IMC ...
The highly anticipated Integrated Marketing Communication (IMC) Conference will be coming to Durban from 23-24 March 2015, taking place at the Southern Sun Elangeni and Maharani Hotel. Recognised as ...
The Nedbank IMC has always been committed to driving the business case for marketing. This year’s “Marketing is Business®” theme is dedicated to unpacking, showcasing and sharing how integral ...
JOHANNESBURG, South Africa, June 06, 2023 (GLOBE NEWSWIRE) -- The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global CMO Council to extend the relevance, ...
Despite wide support for IMC in theory, there are large differences in how individual marketing/advertising practitioners interpret its application in practice. Practitioners approach IMC ...
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