EAST ST. LOUIS, Ill. (CN) - A federal class action claims Dial Corp. defrauds consumers about its Dial Complete soap by falsely claiming that it "'kills 99.99% of germs', is the '#1 Doctor Recommended ...
Advertising amid a backdrop of the pandemic is a tough proposition. Many of the ads that touch on COVID-19 have a similar theme, a similar rhythm, even similar music. And “during these uncertain times ...
CHICAGO (AdAge.com) -- Be careful with this page, you don't know where it's been. That's essentially the message Dial Corp. is hammering home in a new branding campaign for its antibacterial soaps ...
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