‪McBride Sr.’s roots in the haircare industry go back to 1973 when he co-invented Sta-Sof-Fro, the very first product designed and marketed to moisturize and soften the Afro. Before Sta-Sof-Fro hit ...

My social life may not be flourishing during quarantine, but my hair sure is. The extra time at home has allowed me to really pay attention to haircare regimen. It also gives me a chance to try ...

Wearing an afro has long been a symbol of resistance—presented on the likes of Angela Davis, the Black Panther Party, and Diana Ross. But, there was something missing. “The natural hair movement was a ...

As we continue to work from home and practice social distancing, we also continue to embrace our more natural tendencies. From skincare to hair care, this can get challenging. Transitioning to natural ...