I have always been drawn to the Irresistible cosmetics ads because, well, they truly are irresistible. The colors are lush and the ads depict women who are individual beauties, not cookie cutter ...

If you’re skeptical about the claims made by cosmetics firms about the attributes of their lotions and potions, you’re not alone. A new study shows how little truth there seems to be in those glossy ...

In an interesting move that should finally bring the United States' fast-and-loose advertising rules and regulations into line with the UK and EU, the National Advertising Division (NAD) -- the ...

“Clinically Proven.” “Breakthrough Technology.” “Ten Years of Genetic Research.” These are phrases you might expect to find in the pages of Scientific American. But these descriptions also show up in ...

The THG-owned online beauty retailer was met with pressure from activist group Stop Funding Hate to pull its advertising from ...