Hisense, Toshiba and other leading OEM native Smart TV inventory exclusively available for programmatic activation in Nexxen DSP, with further OEMs to participate in new marketplace Viewers spend up ...
Nexxen (NEXN) announced the first-to-market global capability to programmatically activate native Smart TV advertising inventory through its demand-side platform, Nexxen DSP. Per Nielsen, viewers ...
Real-time information-services provider Neustar and ad-tech firm Simulmedia on Wednesday announced they’ll partner to offer a complete linear TV activation and measurement product. The offering ...
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