Three years after going viral for her “get up and work” comments about working, Kim Kardashian is now sharing her business ...

The most forward-thinking companies won’t choose between corporate branding and personal branding—they’ll merge them. They’ll ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I met a young Punjabi entrepreneur at a networking event in San Francisco a few years ago.

Branding a business for millennials and Gen Z takes more than a good look or a trendy color palette. Younger buyers want to ...

Personal branding is all about who you are as an individual—it reflects your personality, skills, and the genuine you. On the other hand, business branding focuses on what a company offers and how it ...

We hear about small business marketing and branding all of the time. "This company has a strong brand, that company has a fuzzy brand." But do you know what a brand and branding actually is? Far too ...

Gen Z's background in social media and creating a personal brand gives them a definitive edge in entrepreneurial success. Who best to understand and elevate the business landscape than those who ...

While nothing is more important to growing businesses than a product or service that solves your customers’ problems, great branding can help stack the odds of success in your favor. The strongest ...

What if the key to growing your business wasn’t about getting more customers, but about building deeper connections with fewer of them? Creating a personal brand can sometimes feel like showing up to ...

We're highlighting up-and-coming brand marketers who have the potential to be the next generation of industry leaders.

Branding is such an important part of the North American lifestyle. From the first time Ford was stamped on an automobile, or Levi was stitched on the first pair of jeans, or Cartier was engraved on ...

Business Insider names Jess Liebman as Chief People & Brand Officer, focusing unifying how the brand is expressed everywhere ...