The brand management firms are lining up to buy Dockers from Levi Strauss & Co. in what is shaping up to be a competitive ...

Brand management in pharma has changed beyond recognition, from the glory days of large molecules and opulent pipelines to a space where marketers have to be real marketers. In his article in ...

Xavie's client roster include the estates of Jerry Garcia and Hollywood heart-throb Tab Hunter and professional wrestler Ric ...

CEO Tom Dunlop says general counsel should align their job with business goals, learn the company’s key metrics, and talk up ...

While in-house teams can handle day-to-day posting, agencies help ensure your brand's voice stays sharp and engaging, even ...

As part of the partnership, Anant and Indranil will be handling all commercial engagements for Rishabh Pant, excluding ...

Demonstrating your financial management skills through a good credit history can be useful if your personal brand revolves ...

In today’s fast-paced digital world, companies and organizations are generating massive amounts of content every day. Images, ...

Access of our Brand Management Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today ...

We are the brand stewards of RIT and provide brand strategy, advertising planning and buying, brand guidelines and more. The services we can provide include: Advertising planning and buying Work with ...

The Michigan Technological University brand is more than our logo. It’s how we look, sound, and feel to our audience. It is the intangible thread that connects every department, team, and area.