I remember going to get measured for my first bra in the 1990s. It was in Marks and Spencer, of course, the retailer has had a firm hold on that particular market for decades, and I absolutely cringed ...

Business Insider spoke to Kimmay Caldwell, a bra fitter with more than 18 years of experience. She called bra sizing "the worst game of telephone ever." She told BI that if a bra fits well, you ...

Wearing the wrong size bra is not only uncomfortable, it can cause a range of health problems. Research has shown that a lack of breast support often leads to breast pain, which is reported by 50% of ...

CINCINNATI (WKRC) - A local Fit for the Cure event has just launched in the Tri-State. Through March 14, women can stop by the Dillard’s store in Crestview Hills Town Center for a bra fitting, and to ...