Eddy Cue Explains Why Apple TV+ is Now Apple TV

On the latest episode of The Town podcast, Apple's services chief Eddy Cue explained why the company decided to rename Apple ...

Apple Just Explained Why It Rebranded Its Streaming Service. The Real Reason Is Even Better Than I Expected

Then, Apple rebranded its streaming service this week by dropping the “+” and people lost their minds. That’s mostly because ...
NewscastStudio

Apple TV streamer drops the ‘plus’ in confusing rebrand

Eddy Cue, senior vice president for services at Apple, explained the company opted to drop the “+” to help with consistency across the ecosystem of services. He noted that while “+” will continue to ...

Apple TV doubling down on live sports approach

Apple TV continues to clamor for live sports rights packages that nobody is willing to give them. Apple SVP of Services Eddy ...
MacTech

President of Services Eddy Cue explains why it’s now just Apple TV, not Apple TV+

In a guest appearance on The Town podcast hosted by Matt Belloni — as noted by 9to5Mac — Apple’s Senior Vice President of ...

Why did Apple subtract the “+” from Apple TV?

It never made any sense anyway. I was thrilled this week when Apple issued a press release announcing that its original film, ...

Apple SVP On Why They Dropped The “Plus” From Apple TV & Hints At Subscriber Numbers

Eddy Cue, Senior Vice President of Services at Apple, is giving insight into the rebrand of Apple TV+ into simply Apple TV.
The Apple Post

Apple VP explains why the “+” was dropped from Apple TV+

Following the announcement this week that Apple TV+ has been renamed to simply Apple TV, Apple’s Senior Vice President of ...
PCMag

The Complete Guide to Smart TV Platforms: Which One Is Right for You?

Amazon, Apple, Google, LG, Roku, Samsung, and Vizio each bring their own app stores and streaming perks. We're here to help ...